16 May Module 1 Consumers: The Engine That Runs The Economy
Written Assignment #1
1. Define the following terms: (2 points each)
a) Brand advertising—
b) Deceptive advertising—
c) Puffery—
d) Comparative advertising
e) Persuasive advertising—
2. Are brand name products always better quality? Why do they cost more than store brands? (4 points)
3. Name three ways that you affect others when you waste natural resources?(6 points)
4. Now read the following scenarios and answer the questions (15 points each):
Sandy has $30 and is shopping at a large mall with friends. Of course, there are numerous options from which to choose and many items she would like to buy. Sandy needs a new backpack to carry books next semester. She has an old pair of jeans and there is a sale on jeans at one of the stores. Using the Rational Buying Decision Making Process from the text, suggest to Sandy what her rational buying decision should be and how to arrive at it.
5. Janice saw an ad on TV advertising perfume. The ad showed a woman walking into a crowded room wearing the perfume being advertised and everyone gathered around the woman. Janice bought the perfume, wore it to a party, and was very disappointed when everyone did not flock to her. Which type of advertising caused Janice to buy the perfume?
Our website has a team of professional writers who can help you write any of your homework. They will write your papers from scratch. We also have a team of editors just to make sure all papers are of HIGH QUALITY & PLAGIARISM FREE. To make an Order you only need to click Ask A Question and we will direct you to our Order Page at WriteDemy. Then fill Our Order Form with all your assignment instructions. Select your deadline and pay for your paper. You will get it few hours before your set deadline.
Fill in all the assignment paper details that are required in the order form with the standard information being the page count, deadline, academic level and type of paper. It is advisable to have this information at hand so that you can quickly fill in the necessary information needed in the form for the essay writer to be immediately assigned to your writing project. Make payment for the custom essay order to enable us to assign a suitable writer to your order. Payments are made through Paypal on a secured billing page. Finally, sit back and relax.
About Writedemy
We are a professional paper writing website. If you have searched a question and bumped into our website just know you are in the right place to get help in your coursework. We offer HIGH QUALITY & PLAGIARISM FREE Papers.
How It Works
To make an Order you only need to click on “Order Now” and we will direct you to our Order Page. Fill Our Order Form with all your assignment instructions. Select your deadline and pay for your paper. You will get it few hours before your set deadline.
Are there Discounts?
All new clients are eligible for 20% off in their first Order. Our payment method is safe and secure.