Question Answers Blue Ocean strategy questions applicable to attached Business plan (CCBP).

Answers Blue Ocean strategy questions applicable to attached Business plan (CCBP).

1. Six Paths Analysis
Construct a quick six paths analysis for your chosen company.

a. This entails identifying (either in graphical or tabular form) the current state of competition, vis-à-vis industry, strategic group, buyer group, and scope of product or offering, functional-emotional orientation, and time.
b. Then, use this analysis to inform your development of a strategy canvas, where you will begin to explore a reconstruction of market boundaries—looking to identify potential Blue Ocean spaces (see next step).

2. Strategy Canvas Analysis
Draft a complete strategy canvas for your real-world business that addresses the following:

•Why/how have you chosen the factors that the industry competes on and invests in?
•Why/how have you assessed the relative offering level for each element?
•Which competitors/segments did you select to model and why?

3. Four Actions Grid Analysis
Based on your strategy canvas and six paths analysis, complete an “eliminate-reduce-raise-create” grid for your real-world company. Make sure that your four actions framework is consistent with your emerging overall value innovation strategy and that you have begun to anticipate the various implementation challenges that will arise from your grid analysis.

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