16 Jun APP 5
Case Study: Google
Google epitomizes the concept of innovative thinking in an organization. Even mature organizations need to search for new approaches and opportunities to maintain their profitability. This case study on Google delves into some of Google’s strategies to maintain its edge through its different growth strategies.
To complete the Assignment:
Read the case study, “Google—An Entrepreneurial Juggernaut,” paying particular attention to the elements of the case regarding the organization’s research and decision-making processes.
Write a 300-word or less response to the following questions:
Do you think Google was acting in an ethical manner when it “poached” talent from other firms, rather than using its own innovation that carried it to a successful launch? Respond “Yes” or “No” and defend your point of view, based on case facts. Be sure to support your argument with research rather than personal opinions.
Use APA style to complete the Assignment and when citing sources. Submit your paper by Day 7.
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