28 Jun Describe in DEPTH how Google’s AdWords and AdSense
Question
Watch the two Google videos via the links below. Respond to the following four questions within a three page limit. Use complete sentences, number your answers, and proofread your submissions.
1. Provide a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of Google. Incorporate items from the articles as well as your own ideas.
2. Describe in DEPTH how Google’s AdWords and AdSense works. Is this a good strategy? Explain.
3. Do you feel Google and Social Media in general are using tactics which are an invasion of your privacy? In other words, has their attempts at reaching you via online advertising gone too far? Use facts from the articles and videos to support and explain your answer.
4. Discuss products that are appropriate (from an ETHICAL perspective) for online advertising. Next, discuss products that should not be advertised online. Explain
https://www.digitalmarketingpro.net/adwords-vs-adsense-what-is-the-difference-and-can-i-use-both-on-the-same-website-287/
https://www.digitalmarketingpro.net/how-does-google-adsense-works-253/
http://www.buzzle.com/articles/ethical-issues-of-internet-privacy.html
https://www.youtube.com/watch?v=IFpgHlQ7b14
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