29 Jun MKT 223 – The key component in a customer
Question
The key component in a customer-focused environment is the:
Organizational culture
Products
Customer
Service
A type of business that is independently owned and operated and is not dominant in its field of operation is a:
Small business
Large corporation
Entrepreneur
Middle-management operation
Successful small business employees possess all but one of the following:
Flexibility
Creativity
Problem solving
Non-initiative
All of these are good practices for separating average companies from excellent companies, except:
The status quo is acceptable
Executives spend time with customers
Customer feedback is regularly asked for
Partnerships with customers are common
_____ _____ is the direction or vision of an organization that supports day-to-day interactions with the customer.
Customer service
Employee role
Service philosophy
Delivery systems
Products are the only output considered in customer service.
True
False
The determining factor for attaining performance goals is _____.
Time off
Motivation
You
Money
Successful organizations are customer-centered or _____ _____ and focus on individual needs.
Customer-driven
Customer-centric
Customer-culture
Customer-attitudes
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