01 Jul Walmart Channels of Distribution Paper
Question Description
Develop a power point presentation of 12-15 slides, with a review of channels of distribution for products and services and describe how they function for a company or product.
The slides MUST include pictures of chosen product which is not COUNTED as a slide.
Part A which is Walmart should have 3-4 slides not including title page, pictures, or reference page.
Part B which IS Target Cooperation should have 8-12 slides not including the title page, pictures/graphics, or reference page.
All references MUST be PEER reviewed and citations must match with references.
This analysis consists of two parts:
I.Analysis of the industry’s channels of distribution. (Walmart)
II.Analysis of your product’s / company or service channel(s) of distribution. (Target Coperation).
I.Analysis of the industry’s channels of distribution.
For the members of your industry:
A.Identify major channel alternatives.
B.Discuss manufacturers sales branch
1.What type of intermediaries are they using?
2.Which parts of the industry are using exclusive, selective, and/or intensive distribution strategies?
II.Analysis of your product’s/company or service channel of distribution
A.Identify major channel alternatives being used for your product’s distribution.
B.Describe any non-store retailing methods, including use of the internet/ecommerce that your product is using.
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