06 May IDENTIFY THE IMPORTANCE OF THE CAUSES TO THE ORGANISATION CONCERNED.
This assignment challenges students to formulate a professional response to in-depth issues contained in a real life Video Business Case. The Video Business Interview and Case’s link will be uploaded later in my account.
Students are encouraged to review the Background video segments for the Video Business Case on Adobe.
Students will act as an independent professional business consultant reporting to senior managers of the company concerned. Students are expected to provide informed and robust advice to this business client. A sophisticated understanding of the critical aspects of this Video Business Case needs to be demonstrated. A succinct and high impact report is expected.
The report is expected to be <2,000 words, including an Executive Summary (<300 words) but excluding References. Introduction, table of contents and appendices are not required and will not be marked.
Students are strongly advised to refer to a minimum of five relevant and credible sources. Extension Reading information is provided in Blackboard. In particular, refer to the Hosie, Forsyth and Baird (2016) paper on Researching and Writing a Video Business Case Report Assignments should address the Video Business Case Report Assessment Rubric. Students are strongly advised to read the relevant Assessment RUBRIC CLOSELY before undertaking this assignment.
Suggested headings for Video Business Case Report Executive Summary (<300 words required)
For guidance on how to write an effective Executive Summary and develop Decision Criteria refer to Blackboard > Assessments > 2) Video Business Case Report (20%).
A) Issues
Provide a brief introduction that summarises the main issues of the case.
B) Causes
Identify the importance of the Causes to the organisation concerned.
C) Alternatives
Develop a set of realistic Alternatives to address the Issues and Causes identified.
D) Decision Criteria
Develop a set of Decision Criteria to choose from the Alternative courses of action.
E) Recommended Solution/s
Decide on Solution/s to the Issues derived from the Alternatives. For each competing Alternative, justify why different Solution/s were chosen or rejected. A preferred Solution/s needs to be indicated.
F) Implementation and Implications
Provide realistic suggestions on how these Solution/s could be implemented in the organisation concerned within the industry context being scrutinised. Include the managerial and financial implications for adopting the preferred Solution/s.
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