08 Aug respond to posts
Reference sources to support your discussion points, as appropriate (using proper citation methods for your discipline). These may come from the textbook or from independent research. Relevant and interesting graphics, Infographics, and videos are also encouraged.
Example for a response:
Hello, I think that Amazon has used a very good marketing strategy for creating a big sale day called Amazon Prime Day for its Prime members. It is a good marketing strategy because Amazon Prime Day is such a win-win situation where all parties which include customers, sellers, and the company itself will get the benefit from this Amazon Prime Day. For Prime members, they will feel so special and also feel that paying monthly subscription is worth it because they get a lot of benefits like Amazon Prime Day and free delivery. When Prime members satisfied with all of the benefits, they will tell their friends about how worth it to be a Prime member. When many people know about the benefits of Amazon Prime membership, there will be more people who are willing to pay for the monthly subscription in the future. Do you think that other e-commerce should also do the same marketing strategy like Amazon? Why?
Respond to the following two posts,
1)
Snapchat has recently released an ad trying to promote friendship. To try and attract more people to use the app, Snapchat showed how best friends can capture the fun and exciting moments in their lives. I think the ad is not only trying to show the importance of friendship but the importances of memories with the person or persons you enjoy spending time with.
I personally enjoy using Snapchat as a way to stay in touch with friends by keeping streaks with them. A streak starts when two people consistently sent each other a picture every day. Even though we don’t talk much, but the feeling of getting a picture from them is nice.
Reference:
2)
For this week’s what’s new discussion, I wanted to share the newest M&M commercial. This advertisement is showcasing M&M’s newest product, the hazelnut spread M&M. The commercial starts off with a women introducing the news member of the team, the M&M hazelnut spread spokescandy. However, the M&M had been eaten by the other M&M spokescandies. It is really funny and shows how delicious these new M&M’s must be because the other M&Ms committed cannibalism in order to try it. It is a really funny advertisement and really shows how the M&M company is having fun with their product.
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