11 Aug colors
Running head: HOW TO SELECT PRESENTATION COLORS 1
HOW TO SELECT PRESENTATION COLOURS 2
How to select presentation colors
Student name
Institution
Course
Instructor
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How to select presentation colors
Presentations provide an easier approach for people in business organizations as well as education institutions to inform, educate and communicate information clearly.A well-developed presentation should be able to engage the audience and retain their concentration long en
Running head: HOW TO SELECT PRESENTATION COLORS 1
HOW TO SELECT PRESENTATION COLOURS 2
How to select presentation colors
Student name
Institution
Course
Instructor
Date
How to select presentation colors
Presentations provide an easier approach for people in business organizations as well as education institutions to inform, educate and communicate information clearly.A well-developed presentation should be able to engage the audience and retain their concentration long enough to convey the intend message across. Colors are likely to influence the response of an audience to a presentation, therefore, they should be selected strategically.
Firstly, one needs to comprehend basics of color theory. There are three primary colors; red, yellow and blue. Equal mixture of two of the primary colors produces green, violet or orange which are known as secondary colors. Tertiary colors (such as red-violet) are formed by blending unequal quantities of primary and secondary colors.
Secondly, colors should be selected based on the theme of the presentation. Psychology studies show that people exhibit different emotional response to colors. For instance, long-wavelength colors (such red and yellow) are more intriguing than short-wavelength colors (such as blue and green).Red has been discovered to trigger excitement hence arouses the audience. Blue exudes a soothing or calming effect while orange is symbolizes distress and displeasure. These psychological responses are likely to affect the perception and interest of people in a presentation.
Thirdly, one needs to know how to combine different colors. There are two techniques to achieve effective color combination; monochrome color scheme and complimentary colors. Based on the design principle, one may choose to go simple and just use different shades of one color in the slides. On the other hand, complimentary colors such as yellow and violet or red and green tend to give a visual contrast thus driving the message home.
ough to convey the intend message across. Colors are likely to influence the response of an audience to a presentation, therefore, they should be selected strategically.
Firstly, one needs to comprehend basics of color theory. There are three primary colors; red, yellow and blue. Equal mixture of two of the primary colors produces green, violet or orange which are known as secondary colors. Tertiary colors (such as red-violet) are formed by blending unequal quantities of primary and secondary colors.
Secondly, colors should be selected based on the theme of the presentation. Psychology studies show that people exhibit different emotional response to colors. For instance, long-wavelength colors (such red and yellow) are more intriguing than short-wavelength colors (such as blue and green).Red has been discovered to trigger excitement hence arouses the audience. Blue exudes a soothing or calming effect while orange is symbolizes distress and displeasure. These psychological responses are likely to affect the perception and interest of people in a presentation.
Thirdly, one needs to know how to combine different colors. There are two techniques to achieve effective color combination; monochrome color scheme and complimentary colors. Based on the design principle, one may choose to go simple and just use different shades of one color in the slides. On the other hand, complimentary colors such as yellow and violet or red and green tend to give a visual contrast thus driving the message home.
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