07 May WHAT ALTERNATIVE IDEOLOGIES OR EXPLANATIONS CAN BE PROPOSED?
How does the keynote address fall/not fall under the Critical Theory paradigm? What is the dominant ideology embedded in the mainstream media coverage of the Iraq War as discussed in the keynote speech and how does it affect audiences and society? What alternative ideologies or explanations can be proposed? Discuss the issues related to war coverage by the mainstream media as infotainment or part of popular culture; the advocacy role of the keynote speaker and others featured in the speech; the political agendas of various social groups embedded in, as well as exposed by, the keynote address; how the new media technologies empower and liberate as well as dis-empower and oppress various powerless groups in society; how these new technologies challenge as well as reinforce the status quo. What abuses of power and violations of rights are discussed in the keynote address? How would media policy-making and regulations affect the media coverage of the Iraq War? Provide examples to illustrate how these concepts are embedded in the keynote address.
You need to present an argument as to whether or not the keynote address (Weapons of Mass Deception) falls under that particular theory. Your argument needs to be justified with reference to elements of the theory as listed in the question (in other words explain key aspects of each theory and how they apply to the keynote address).
Whichever stance you take (it is or is not relevant to the keynote) you need to justify your argument and highlight to the author that you understand the theories and how it can be applied to the keynote address. In doing so you should draw from the key literature (Grossberg, Kawamoto readings) to support your analysis and argument.
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