02 Sep 8
DEVELOPING NEW PRODUCTS
1. What are the reasons firms innovate?
2. What are the five groups in the diffusion of innovation curve?
3. What factors enhance the diffusion of a good or service?
4. What are the steps in the new product development process?
5. Identify new sources of new product ideas.
6. What are the stages in the product life cycle?
7. How do sales and profit change during the various stages?
SERVICES: THE INTANGIBLE PRODUCT
1. What are the four marketing elements that distinguish services from products?
2. Why can’t we separate firms into just service or just product sellers?
3. Explain the four service gaps identified by the Gaps Model.
4. List at least two ways to overcome each of he four service gaps.
5. Why is service recovery so important?
6. What can companies do to recover from a service failure?
PRICING CONCEPTS FOR ESTABLISHING VALUE
1. What are the five Cs of pricing?
2. Identify the four types of company objectives.
3. What is the difference between elastic versus inelastic demand?
4. How does one calculate the break-even point in units?
5. Explain the difference between EDLP and high/low pricing.
6. What pricing strategies should be considered when introducing a new product?
7. What common pricing practices are considered to be illegal or unethical?
Our website has a team of professional writers who can help you write any of your homework. They will write your papers from scratch. We also have a team of editors just to make sure all papers are of HIGH QUALITY & PLAGIARISM FREE. To make an Order you only need to click Ask A Question and we will direct you to our Order Page at WriteDemy. Then fill Our Order Form with all your assignment instructions. Select your deadline and pay for your paper. You will get it few hours before your set deadline.
Fill in all the assignment paper details that are required in the order form with the standard information being the page count, deadline, academic level and type of paper. It is advisable to have this information at hand so that you can quickly fill in the necessary information needed in the form for the essay writer to be immediately assigned to your writing project. Make payment for the custom essay order to enable us to assign a suitable writer to your order. Payments are made through Paypal on a secured billing page. Finally, sit back and relax.
About Writedemy
We are a professional paper writing website. If you have searched a question and bumped into our website just know you are in the right place to get help in your coursework. We offer HIGH QUALITY & PLAGIARISM FREE Papers.
How It Works
To make an Order you only need to click on “Order Now” and we will direct you to our Order Page. Fill Our Order Form with all your assignment instructions. Select your deadline and pay for your paper. You will get it few hours before your set deadline.
Are there Discounts?
All new clients are eligible for 20% off in their first Order. Our payment method is safe and secure.