09 Feb Focus on Financials | Amazon.com, Inc. 1: Evaluate
Focus on Financials | Amazon.com, Inc. 1: Evaluate quality of earnings; evaluate an investment) Refer to the Amazon.com, Inc., consolidated financial statements in Appendix A at the end of this book.1. Amazon.com, Inc.’s consolidated statements of operations do not mention income from continuing operations. Why not? Focus your attention on the company’s Consolidated Statements of Operations for the three years ended December 31, 2012, as well as the footnotes to financial statements and other materials. What clues do you find that help you evaluate the quality of Amazon.com, Inc.’s earnings?2. Assume the role of an investor. Suppose you are determining the price to pay for a share of Amazon.com, Inc., stock. Assume you are considering three investment capitalization rates that depend on the risk of an investment in Amazon.com: 5%, 6%, and 7%. Compute your estimated value of a share of Amazon.com, Inc., stock, using each of the three capitalization rates. Which estimated value would you base your investment strategy on if you rate Amazon.com, Inc., risky? If you consider Amazon.com, Inc., a safe investment?3. Go to Amazon.com’s website and compare your computed estimates to its actual stock price. Which of your prices is most realistic? (Challenge)
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