10 May Lockheed Martin
For our last case study we will look at Lockheed Martin, a leader in the aeronautics industry. It is a great company for our last case study because it covers so many areas we have studied.
Please note that this case study is being graded with a different rubric. Below are the criteria and weight of each to be used for grading the assignment. If you feel you need to make your case study longer than 2 pages to cover all of the information, that is fine but don’t go over 4 pages (that is not counting cover page and reference page).
Issues Identification 20%
External/Internal Analysis 20%
Integration of Information 20%
Strategic Alternatives 10%
Language 10%
Recommendations 10%
Organization 10%
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