11 May Comprehensive Essay
The question(s) provides you with the opportunity to demonstrate learning and competency in relation to theoretical and applied practices within hospitality management.
The questions were selected in week four.
1. Define strategic management within a framework of total quality service
2. Define Value Consciousness and explain how it relates to providing a service and competitive advantage. Compare and contrast two examples from either food service or lodging retreats.
3. Change is often times difficult for some. As managers it is essential that you are aware of the pitfalls associated with change and strategies for overcoming challenge. What challenges do companies face when attempting to implement change? Share the best practices for implementing effective change in the high stakes business of hospitality.
Instructions: You will write the essay using a third person perspective with no direct references to your personal experiences.
Note, In effect, you will have three separate essays with a total page requirement of at least 30 pages. For example, the three essays could have the following number of pages, 8, 12 and 10, which equals 30. No essay should have less than 8 pages. Likewise, you will need a total of 12 references, with a minimum of three for any individual essay.
Submission Instructions:
Written communication: Written communication is free of errors that detract from the overall message.
APA formatting: Resources and citations are formatted according to APA (6th edition) style and formatting.
Font and font size: Times New Roman, 12 point.
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