12 May WHAT CAN YOU LEARN FROM THEIR MARKETING APPROACHES TO ADD TO YOUR COMPANY?
Complete a SWOT analysis and Competitor for your assigned company AND a 1-2 page write up discussing the competitive environment (overview of competitors and what they are doing well and not well) your company’s competitive advantage
¤For the SWOT: Identify your company’s Strengths, Weaknesses, Opportunities, and Threats
¤For the Competitor Analysis:
Who are your company’s competitors?
What do they do better?
What do they do worse?
What can you learn from their marketing approaches to add to your company?
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