28 Jun Integrated marketing communications techniques
Question
Integrated marketing communications techniques
To create an effective media plan, you need to know who your customers are and what connects them to your organization or product. You bring this issue up at your marketer’s networking meeting.
Select one of the following businesses types:
coffee industry
retail furniture
Review the marketing strategies of 2 different companies from the business type that you selected. Compare and contrast them by answering the following questions about each company:
Who is the businesses’ target audience?
What are 3 elements that separate each business from its competitors? (Think about pricing, place or distribution method, and promotion.)
What integrated marketing communications techniques does each business use to attract and maintain clients?
Then, select one of the 2 companies.
Discuss what works effectively and what you would do differently.
Describe the techniques you would use to benchmark and monitor the media plan.
Search for business reports (e.g., news items in mass media publications) or university case studies that discuss the business’s marketing initiatives for support or additional information about the business.
Use specific examples to support your analysis.
Our website has a team of professional writers who can help you write any of your homework. They will write your papers from scratch. We also have a team of editors just to make sure all papers are of HIGH QUALITY & PLAGIARISM FREE. To make an Order you only need to click Ask A Question and we will direct you to our Order Page at WriteDemy. Then fill Our Order Form with all your assignment instructions. Select your deadline and pay for your paper. You will get it few hours before your set deadline.
Fill in all the assignment paper details that are required in the order form with the standard information being the page count, deadline, academic level and type of paper. It is advisable to have this information at hand so that you can quickly fill in the necessary information needed in the form for the essay writer to be immediately assigned to your writing project. Make payment for the custom essay order to enable us to assign a suitable writer to your order. Payments are made through Paypal on a secured billing page. Finally, sit back and relax.
About Writedemy
We are a professional paper writing website. If you have searched a question and bumped into our website just know you are in the right place to get help in your coursework. We offer HIGH QUALITY & PLAGIARISM FREE Papers.
How It Works
To make an Order you only need to click on “Order Now” and we will direct you to our Order Page. Fill Our Order Form with all your assignment instructions. Select your deadline and pay for your paper. You will get it few hours before your set deadline.
Are there Discounts?
All new clients are eligible for 20% off in their first Order. Our payment method is safe and secure.