Lately, computer users have been using USB jump drives to copy and store files. These are also called thumb drives,

Final test TM583:Strategic Management of Technological Innovation

Essay question

1.(TCO A) Lately, computer users have been using USB jump drives to copy and store files. These are also called thumb drives, pen drives, and other names. These are small drives you can attach to a key chain and plug into any USB port and have the utility of a hard drive. The size of their memory varies from 16 kilobytes to several gigabytes. Assume you are the CEO of the Ajax Thumb Drive Company. How might you use the S-curve model to predict when to switch to a new technology? What would be the limitations of this approach? (Points : 40)

2.(TCO B) Andrew designed a license plate holder for automobiles that makes theft of the license plate practically impossible. He has limited income and feels that he needs to protect his patent in numerous countries so he can sell his product there later on. Explain how Andrew can accomplish this. (Points : 40)

3.(TCO C) What is the danger of not having a strategic intent? In your answer, assume you are a hospital in a city with a population of 30,000 people, located about 50 miles away from a large city.(Points : 40)

4.(TCO D) Dreyfuss WebMakers Company developed a template for a web page that included a shopping cart and other capabilities to market its software. However, Dreyfuss soon realized it could make even more money by selling this template in modules to others wishing to quickly build web pages to sell their products. Dreyfuss is considering using licensing to distribute its templates. Discuss the advantages and disadvantages to this approach. (Points : 40)

5.(TCO E) Marion has argued that with modern information technologies, collocation of team members is no longer important. How would you respond to this claim? (Points : 40)

6.(TCO F) The CEO of Cromwell Electronics has put together an autonomous new product development team. Now he is trying to decide what type of a leader to appoint to head the team. What should he look for in the leader of this team to improve its chances of success? (Points : 40)

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