28 Jun MKT 498-Identify three advertising tools that the company uses
Question
words 1300
company coke cola
Identify three advertising tools that the company uses.
Examine each advertising tool and indentify the target market(s) the company tries to reach with each of the three tools.
Evaluate the effectiveness of each advertising tool and its reach to the intended target market.
Suggest at least one change to each advertising tool to increase its effectiveness.
Assess one additional advertising tool the company could implement to reach its target market, and explain why you think this would be a good addition to the advertising mix.
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