Observation Paper

13 Jun Observation Paper

Each student will

physically

visit

and

observe a business

(not via

the

use of

the Internet or

technology)

of their

choice

and focus on

only 1 product item

.

The student will write a 2

–

4 page report about the organization’s

observed

marketing

strategies which include

product, pricing

,

p

lacement,

and promotion.

The questions are

listed below and all questions must be clearly answered to receive full credit.

In the paper, clearly identify the questions and your answers.

If this is not done, 4 points will be deducted.

For

example,

number and bold each question an

d then follow with your answer.

Ensure that your answer is clearly

identified.

Your answer must be in sentence format only and include

proper

grammar, so

the answers can be

clear.

If the answer

s

are not in

sentence

format, 5 points will be deducted.

Your answers may be written in first,

second, or third person, but stay consistent. Also, present or past tense

Please

type and

upload the paper to

Canvas

.

The paper must be uploaded in a MS Word document only.

The

writing section can be

double or sin

gle space (student’s choice). However, the font size must be size 12, in

Times New Roman, 1 inch margins

,

paragraph points

at 0

, and at least 2 pages or 2 points will be deducted.

The due date

on

Tues

d

ay

,

May

2

8

, 201

9

(week 14)

and

before the end of class. If it is received after this

time

,

you will

automatically

be deducted

half

poi

nts for being late

(see late work

on syllabus)

.

L

ate work

is only

accepted one week after the original due date