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Problem Statement

Problem Statement

Complete the following for case assignment #4

Problem Statement

  • What is the primary problem in the case?  Secondary problems? What are the ramifications of these problems in the long run?  Short run?  Include quantitative and qualitative analysis in your response.

Submit the final case analysis assignment via this dropbox.  The final case submission is due no later than  June 22 at 11:00 p.m

Coca-Cola:

Problem Statement 

  • What is the      primary problem in the case? Secondary problems? What are the ramifications of these problems in      the long run? Short run? Include quantitative and qualitative      analysis in your response.

Strategic Alternatives

  • Based on the problem identified, what are two strategic      alternatives for the company? Discuss the alternatives making sure to include the costs and      benefits associated with each.

Recommendation

  • Select the one best strategic alternative. In your recommendation, explain why this      is the best alternative. Support      your recommendations with data.

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