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Question Lord Ashcroft International Business School

Question Lord Ashcroft International Business School

Question

Lord Ashcroft International Business School

Business Economics

Economics, International Business and Operations Management

Module Code: MOD001047

Year: 2013/14

Semester: 2

Academic Year: 2013/14

Semester/Trimester:

Contents

1. Key Information.2

2. Introduction to the Module.2

3. Intended Learning Outcomes.2

3.1 Employability skills delivered in this Module.4

4. Outline Delivery.5

4.1 Attendance Requirements.6

5. Assessment7

5.1 Submitting via Turnitin®UK GradeMark [Cambridge and Chelmsford students]9

5.2 Submitting your work [Students in all other locations at Associate Colleges]11

5.3 Marking Rubric and Feedback.11

5.4 Re-Assessment (resit)11

6. How is My Work Marked?.12

7. Assessment Criteria and Marking Standards.14

7.1 Specific Assessment Criteria and Marking Rubric.14

7.2 University Generic Assessment Criteria.15

8. Assessment Offences.17

9. Learning Resources.19

10. Module Evaluation.20

Appendix 1: Re-Assessment Information.21

1. Key Information
Module: Business Economics

Module Leader: Peter MacDonald

Room LAB322, LAIBS Cambridge

Extension: 5676

Email: [email protected]

Every module has a Module Definition Form (MDF) which is the officially validated record of the module. You can access the MDF for this module in three ways via:

· the Virtual Learning Environment (VLE)

· the My.Anglia Module Catalogue at www.anglia.ac.uk/modulecatalogue

· Anglia Ruskin’smodule search engine facility atwww.anglia.ac.uk/modules

All modules delivered by Anglia Ruskin University at its main campuses in the UK and at Associate Colleges throughout the UK and overseas are governed by the Academic Regulations. You can view these at www.anglia.ac.uk/academicregs. A printed extract of the Academic Regulations, known as the Assessment Regulations, is available for every student from your Faculty Office [REPLACE WITH EQUIVALENT OFFICE/LOCATION AT ASSOCIATE COLLEGE](all new students will have received a copy as part of their welcome pack).

In the unlikely event of any discrepancy between the Academic Regulations and any other publication, including this module guide, the Academic Regulations, as the definitive document, take precedence over all other publications and will be applied in all cases.

2. Introduction to the Module
This module takes further the introductory materials involving the economic underpinnings of business and management activity encountered in the corresponding core module. Itis designed to develop further analytical skills and an understandingof the economic principles and how they apply to the business environment. The module explores various aspects of business behaviour, including acquiring an efficient mix of inputs, price and output determination, and growth strategies. The focus is on providing the tools needed to build the bridge between the economic theories and practice by furthering the students’ knowledge on some of the techniques of economic analysis (demand analysis, costs analysis, game theory).In this module, students will acquire vital tools for applying economic analysis to managerial decision making, which are valuable to any business.

3. Intended Learning Outcomes
Anglia Ruskin modules are taught on the basis of intended learning outcomes (LOs). On a successful completion of the module, students will be expected to be able to demonstrate they have met those outcomes. For this module, in particular, on its successful completion students will be expected to be able to:

LO1: Assess therelevance of conventional micro-economic principles to actual business behaviour.

LO2: Useeconomic analysis to explain observed business behaviour within specified sectors and markets and in response to specified external events.

LO3:Apply empirical and case study evidence to the testing and/or devising of economic hypotheses.

These intended learning outcomes are linked to the assignment coursework. The assignment aims at verifying students’ understanding of the economic environment and the role of the market conditions in shaping business behaviour. The assignment is designed in such a way to serve as a bridge for directapplications of the principles, techniques and concepts of economics to managerial problems.

3.1 Employability skills delivered in this Module
It is important that we help you develop employability skills throughout your course which will assist you in securing employment and supporting you in your future career. During your course you will acquire a wide range of key skills. In this module, you will develop those identified below:

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