04 Jun Question Question 1 An online seller of travel services that generates rev
Question
Question 1
An online seller of travel services that generates revenue by charging fees for its services is an example of a
Choose one answer.
a. market maker.
b. transaction broker.
c. content disseminator.
d. viral marketer.
Question 2
The competitive advantages of a “pull” vehicle distribution process include each of the following except
Choose one answer.
a. improved customer satisfaction and better pricing.
b. large cost savings in finished vehicle inventory carrying costs.
c. better cash flow to the manufacturers.
d. creating a build-to-stock environment.
Question 3
Security for online bank transactions includes each of the following except
Choose one answer.
a. firewalls.
b. SSL encryption.
c. virtual biometrics.
d. digital certificates.
Question 4
A corporate-based acquisition site that uses reverse auctions, negotiations, group purchasing, or any other e-procurement method best defines
Choose one answer.
a. desktop procurement method.
b. buy-side e-marketplace.
c. intermediary.
d. aggregated catalog.
Question 5
Unplanned purchases of items needed quickly, often at non-prenegotiated higher prices, best defines
Choose one answer.
a. impulse purchases.
b. free market.
c. MRO purchasing.
d. maverick buying.
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