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Question SWOT Analysis Your SWOT Analysis is due this week. Please see the

26 May Question SWOT Analysis Your SWOT Analysis is due this week. Please see the

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SWOT Analysis

Your SWOT Analysis is due this week. Please see the Week 1 SWOT Analysis tab for more details on this assignment. Note: You MUST use the rubric located in Doc Sharing to organize your paper. You do NOT submit the rubric—you only submit your finished SWOT Paper.

Submit your assignment to the Dropbox located on the silver tab at the top of this page

Week 1 SWOT Analysis Rubric

Week 1 SWOT Analysis Rubric

WEEK 1 SWOT ANALYSIS RUBRIC

Back to TopAnalyze the internal and external environments of the organization along the following terms. You must use the mandatory outline located in Doc Sharing to organize your paper. You do not need to turn in your outline. Your analysis should be a minimum of 1,000 words.

Section Description Points
I Write a brief company history, including a mission statement if available. 15
II Thoroughly explain at least two major strengths and two major weaknesses (review Chapter 8) of the organization.

  • For each strength, discuss why this strength can be considered a distinctive competence for the organization.
  • For each weakness, discuss what the organization could do to minimize that weakness. You should have a minimum of a full paragraph for each discussion of each strength and weakness.
  • Note that bullet points are not acceptable.
 45
III Thoroughly research and analyze two opportunities and two threats that this organization is facing. Each of these opportunities and threats must come from a force or forces occurring within a dimension or dimensions of the general environment within the organization’s external environment (keep in mind that an opportunity or threat can stem from more than one dimension within the general environment). Be sure to include in your discussion the relevant dimension of the general environment from which each of these forces is derived that are creating the specific opportunity or threat for the organization.

PLEASE NOTE: The dimensions of the general environment are outlined in Chapter 3 and in the Week 1 Lecture.

  • Include in your analysis an explanation of how each of the opportunities and threats will likely impact the company and why. Include other companies/industries on which this may also have an effect. You should have a minimum of a full paragraph for each discussion of each opportunity and threat.
  • Note that bullet points are not acceptable.
 55
IV Briefly summarize your SWOT analysis.

  • Discuss how the organization can capitalize on the opportunities that are occurring from the dimensions from within the general environment and how the organization can neutralize the threats that are occurring from the dimensions from within the general environment.
  • Note that bullet points are not acceptable.
 15
V Paper Format

  • Correctly produced APA parenthetical citations and Reference list. You must have a minimum of three external research sources in addition to the Griffin text.
  • Spelling, grammar, and organization
 10

A few other notes:

  • To help you better understand how to complete a SWOT Analysis, please review the section titled “Using SWOT Analysis to Formulate Strategy” in Chapter 8, reread the lectures from Week 1 and Week 2, and review the SWOT Analysis article that is loaded in Doc Sharing.
  • Please refer to the Library link within The HUB and the APA resources posted in Doc Sharing (to find these documents in Doc Sharing, use the dropdown menu) to properly cite your paper using APA.
  • Your topic is due in Week 1, posted for me to review in the Q & A Forum topic of the Discussions. This is not graded, but required.

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