Question Which of the following is a primary purpose of an informative message?

Which of the following is a primary purpose of an informative message?
To build a good image of the sender’s organization
To let the receiver know about something
To establish a solid relationship between the sender and the receiver
To build a good image of the sender
2.All of the following are true of informative business messages except:
They must meet the needs of the writer.
They must be sensitive to the audience.
They must request a response from the recipient.
They must accurately reflect the topic being written about.
3.Even a simple informative message usually has several purposes which may include all of the following except:
To build a good image of the writer
To emphasize negative elements of a situation
To communicate information to the reader
To have the reader understand the message and view the information positively
4. Which of the following is not a negative message?
Price increase announcement
Sales letter
Product recall notice
Disciplinary notice
5. Which of the following would not be a typical audience reaction to a negative message?
neutral
disappointed
unhappy
angry
6. Which individuals would be least required to deliver negative messages?
Customer service representatives
Insurance agents
College professors
Employee relations personnel
7.Which of the following is not a primary purpose of a negative message?
To have the reader read, understand, and accept the message
To maintain as much goodwill as possible
To give the reader the bad news
To encourage the reader to contact you again about the same subject
8.Persuasive messages involve all of the following except
establishing credibility so that an audience trusts you.
creating an effective emotional appeal.
delivering bad news in a way that minimizes an audience’s negative reaction.
justifying a position using relevant, accurate logic.
9.All of the following are persuasive messages except
a report that asks readers to change their old ways of thinking.
a public service announcement designed to promote use of seatbelts.
a brochure that describes and shows pictures of your company’s new product line.
a letter to customers advising them of your company’s move to a new location.
10.Which of the following is a persuasive business report?
A business plan that presents financial information that will be read by potential investors
A progress report that a salesperson completes each month and turns in to his supervisor
A document that shows and describes a new building that the company has just contracted to build
A budget report that compares each month’s sales to the estimated sales in the same month

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