QuestionMBA 5101, Strategic Manage

Unit Assignments

Unit II Assignment

SWOT Analysis

Based on your unit reading, create a SWOT analysis for the company you chose to research. Your analysis should be
between one to two pages and identify the company’s strengths, weaknesses, opportunities, and threats. Use Microsoft
Word and create four sections to your paper using the SWOT categories as your headings. Each category should have
approximately 200-300 words describing the issues that fall under that area. The opportunities and threats should have at
least ten items identified for each. Format your SWOT Analysis using APA Style. Use your own words, and include
citations and references as needed to avoid plagiarism.

Unit III Assignment

PowerPoint Presentation

Review both Milton Friedman’s “Traditional View of Business Responsibility” (p. 72) and Archie Carroll’s “Four
Responsibilities of Business” (p. 72-73) in the textbook, and develop an understanding of their ethical principles. You are
also welcome and encouraged to research them using outside sources. You are to compare the two theories and create a
PowerPoint presentation on your comparative study. Your PowerPoint presentation should include the following elements:

? Slide 1: Title page
? Slides 2-3: A summary of Milton Friedman’s main points
? Slides 4-5: A summary of Archie Carroll’s main points
? Slide 6: Which principles would you like implemented at your current place of work (or where you wish to work in
the future), and why?
? Slides 7-8: Provide two detailed examples of organizations where you believe that Friedman’s theories are
applied.
? Slides 9-10: Provide two detailed examples of organizations where you believe that Carroll’s theories are applied.
? Slide 11: List of sources using APA guidelines

Unit IV Assignment

Using the information gathered from your SWOT analysis conducted in Unit II, create an EFAS table for the company you
researched. Use Microsoft word to create your table. It should have five columns. The first column heading should be
entitled External Factors, the second column should be titled Weight, the third column should be titled Rating, the fourth
column should be titled Weighted Score, and the fifth column should be titled Comments. (Refer to pages 126-127 in your
textbook for an example.)

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