Read And Write About The Chapters Of The Report

1.      RIGOR learning new material, reading your text, thinking, ideating, etc.

2.      RELEVANCE…helping you to understand what the ‘real world’ is like and                                     giving you the tools and self-confidence to succeed when you graduate.

3.      RELATIONSHIPS….the value of understanding and respecting others in a globally diverse workplace

I think you will actually enjoy and find this assignment extremely interesting and  useful  since it “Is Totally About You” while embodying and integrating the  RIGOR, RELEVANCE, and RELATIONSHIPS of the world in which we live.  Be prepared to take an honest look in the mirror; and also look at how life is changing/ or not changing your parents and grandparents, and how they all look at the same world you look at, along with the leadership, marketing and management, etc. opportunities that the data points and trends speak to in the report.

This report was released February 24, 2010, and don’t flinch on the size of the report, read the OVERVIEW first.  You will find that each chapter has very interesting and easy-to-understand charts and graphs summarizing the content.  I suggest you also look at the video and take the test too….this is about you performing in the ‘real world’ (RELEVANCE).  This report also has great (RIGOR) research, data, comparisons, and information….very interesting and useful for identifying leadership opportunities, business and market research, etc. about your generation and others.  The survey methodology at the end will also give you a great insight in to how this type of research is conducted and compiled…useful information for your future when you are asked to research something.

Generations, like people, have personalities, and Millennials — the American teens and twenty-somethings who are making the passage into adulthood at the start of a new millennium — have begun to forge theirs: confident, self-expressive, liberal, upbeat and open to change (RELATIONSHIPS). 

ASSIGNMENT:
There are 8 sections to the report.  While I strongly encourage you to at least browse every chapter for this assignment (they have great charts) you are to:

a.   pick anything that interests you in any 2 different chapters from chapter 2 to 9 below and compare and contrast them with the Goldman Sachs report.

b.   reference which chapter it is in and what part of it you are writing about.

c.   Identify, anything in that chapter you like, differ with, agree with, etc. and tell me what global leadership, marketing, management, or  personal opportunity or insight that this information gave you and  also tell me why?

d.   Write 150- 250 words on EACH of the 2 chapters you identified.

e.   Write an additional 150-250 words  on ‘What did you learn about yourself’ from reading these 2 comprehensive report that will help you in preparing for living in a global business world.   See the link below.

MILLENNIALS: A Portrait of Generation Next—Confident, Connected….. Open to Change. 

http://pewsocialtrends.org/assets/pdf/millennials-confident-connected-open-to-change.pdf (Links to an external site.)

CHAPTERS:

1 Overview……………………………………………………………………………

2 Demography…………………………………………………………………………

3 Identity, Priorities, Outlook ……………………………………………………….

4 Technology and Social Media ……………………………………………………..

5 Work and Education ……………………………………………………………….

6 Family Values ……………………………………………………………………….

7 Lifestyle……………………………………………………………………………..

8 Politics, Ideology and Civic Engagement …………………………………………..

9 Religious Beliefs and Behaviors ……………………………………………………..

Pew Research Center:

MILLENNIALS: A Portrait of Generation Next–Confident. Connected. Open to Change.

http://pewsocialtrends.org/assets/pdf/millennials-confident-connected-open-to-change.pdf (Links to an external site.)

VIDEO

http://pewresearch.org/millennials/vide (Links to an external site.)o

QUIZ: How Millenial Are You?

http://pewresearch.org/millennials/quiz (Links to an external site.)

See also:

http://pewresearch.org/millennials/ (Links to an external site.)

OVERVIEW

The Millennials: Confident. Connected. Open to Change.

February 24, 2010

http://pewresearch.org/pubs/1501/%20millennials-new-survey-generational-personality-upbeat-open-new-ideas-technology-bound (Links to an external site.)