25 May Report Issue As the Kelly’s Salon Case Study states, the owner has asked you to help her analyze her business and apply a technology- related solution to improve the operation of her Salon
| As the Kelly’s Salon Case Study states, the owner has asked you to help her analyze her business and apply a technology- related solution to improve the operation of her Salon. Before she expands her business, she wants to be comfortable that she will actually have customers. |  |
Group A: Use what you have learned to answer the following questions as they relate to Kelly’s Salon:
- List 3 or 4 questions about the customers that Kelly, as manager of the business, would want to have answers to. Label each question as to whether it is strategic or operational/tactical in nature.
- What data would you gather about the customers to be able to answer those questions?
- What would be the top two business benefits Kelly could gain from this business intelligence?
- What should she tell the customers about why she is collecting data about them?
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