22 Jun Students of internation
Students of international business management learn the international business environments and strategies. This assignment provide the students to analyze the international business environments and the strategies to use for the success of a university while moving to a foreign country.
Your task:
Form a group of five students. Your group will prepare a report of 2500 words and present your findings to the whole class. Please discuss the following scenario:
You and your partners established a university in the UAE. After the past success you have decided to enter foreign markets. You know that over 50% of new international activities fail in their first year, so to increase your chances of success, you have decided to do a detailed analysis of your internal competencies and the external international environment to discover what opportunities and threats you will encounter. As a group:
Decide what you must know about (a) your future intake of students, (b) your future competitors, and (c) three other critical forces in the international environment if you are to be successful.
Evaluate the four main barriers to entry into the university establishment. Develop feasible suggestions to overcome those difficulties.
Based on your analysis, list some of the steps you would take to help your university to succeed in an international environment.
Which strategy do you aim to follow specifically on sustainability and ethics?
Please justify your decisions by utilizing existing literature.
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