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Target Markets

Target Markets

9076Talk about your “integrated marketing communications” plan for your primary target market for your specific product by responding to the following:
How will you track and evaluate the results of your communications pieces?
What will be the costs to you to implement your IMC?
What is the scheduling for your communications pieces (assuming your product will enter the marketplace eight months from the beginning of this course)?

We are using Facebook, Instagram, and TikTok for our social media campaign and will offer specific promo code for each social media outlet for tracking purposes

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