W7 – Final Paper: Marketing Plan

02 Jul W7 – Final Paper: Marketing Plan

Posted at 01:55h in College by Homework Writer

Class :	MKT-308-3507-Marketing Management-01/2017
Assignment :	W7 – Final Paper: Marketing Plan
Category :
Due Date :	Tue, Feb 21, 2017 11:55 PM MST
Detail :	Review the MKT 308 Marketing Plan Template. As you finalize your plan, you may go back and adjust previous sections to include new information and incorporate instructor feedback. You may also elaborate on any of the concepts with further conceptual frameworks and research evidence you have learning throughout the course. Complete Sections VII, VIII, IX and the Executive Summary in approximately 1000 words VII. A. Unique Selling Proposition and Rationale VII. B. Product Benefits and Support VII. C. Media Strategy and Rationale VII. Sales Promotion and Public Relations Strategies and Rationale VIII. Cost Centers and Rationale IX. Results Evaluation Strategies Executive Summary (page 3) Format your template text using West Writing Style Handbook guidelines. Include a minimum of three new sources, which may consist of readings from the University Library, your text, and other selections. Submit your work via My Assignments.

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