08 Jul WHAT FUNCTIONS OF MANAGEMENT HAS MCDONALD’S LEADERSHIP USED, AND CONTINUE TO USE IN ORDER TO REMAIN THE MOST PROFITABLE FAST FOOD RESTAURANT IN THE WORLD?
Case Assignment
Write a
3- to 4-page paper, answering the following question:
What functions of management has McDonald’s leadership used, and
continue to use in order to remain the most profitable fast food restaurant in
the world?
SLP
Assignment Expectations
Select an organization or
company that you know very well, maybe where you work or where you used to
work. During the SLPS you are going to analyze this organization.
Write a brief summary
explaining how your organization uses the four functions of management, of
planning, organizing, leading, and controlling.
As a reminder:
Planning
o During
this process, organizations develop visions, goals, and objectives. They select
strategies to reach their vision and meet goals and objectives.
Organizing
o During
this stage, organizations select organization design and structures that enable
them to implement strategies.
Leading
o This
process refers to leadership, meaning the styles leaders use to fulfill their
functions.
Controlling
o This
process monitors if strategies are on track and deadlines are met.
Be sure to study the Background
materials.
Apply the functions of
management to facts about your organization. Support your statements with
facts.
Please use thePaper
Format, for all SLPs.
Please do your best to format
your essay according to APA formatting requirements. Here is a good
information source to help you with that: .english.purdue.edu/owl/resource/560/01/”>http://owl.english.purdue.edu/owl/resource/560/01/
There is an Introduction
(providing a roadmap to the paper), A Main Body with subsections (one
subsection per question), Conclusions (summary) and a List of References.
Please use titles and headings
per each section and subsection.
The
recommended Outline:
Please remember that a paper
has anIntroduction(road map of main points),Main
Body(subsections where each main point is developed and
argued),Conclusions(summary of main points of the paper),List
References. Please use headings and titles.
Introduction
Main
Body:
Planning
Organizing
Leading
Controlling
Conclusions
List of
References
Module2
Case
Assignment
Write a 3- to 4-page paper
answering this question:
How has Starbucks managed to come to its current position with
respect to record earnings? Please answer the question in the context of a SWOT
analysis. If yes, what strategies does he need to implement successfully? If
Not, which are the reasons?
Any answer is correct but needs
to be well argued.
Helpful
Hints:
Read the Background materials in depth.
Read both articles
Analyze the current situation using the SWOT framework.
1.
Environment such as economy trends overall industry
2.
Competition (other players and newcomers)
3.
Strengths (company strength such as customer base, brand etc.)
4.
Weaknesses (premium pricing, saturation, etc.)
Given the environment (threats and opportunities) and company
(strengths and weaknesses) can S reach 23 B?
Make the decision of Yes or No based on results of your
analysis.
Identify facts in the case that match concepts of strategic
planning (vision, goals, strategies) and relate them.
Apply these concepts to facts in the case in order to develop
your arguments.
Format: Introduction; Main Body: SWOT (each item a separate
section), Discussion (Yes and how; or No and why); Conclusions
SLP
Assignment Expectations
Write a 1- to 3-page paper focusing on theFunction
of Planningat
the Organization you selected.
Please first make sure to read the Background Materials and
apply them to your selected organization.
Brief Reminder
The planning stage sets the directions and selects means to meet
them.
Leadership develops the vision that generates goals and
objectives.
The company performs external and internal analysis in order to
determine strengths and weaknesses, as well as opportunities and threats.
Examples are SWOT (which we apply in the case) and PEST analysis.
SWOT: Strengths, Weaknesses,
Opportunities, Threats.PEST: Political, Economic, Social, Technological
Strategies (such as business ones, functional ones (marketing,
operations, human resources, etc), and corporate ones (restructuring,
alliances, mergers, etc) are selected.
Helpful Hints
The paper should use the Paper Format
Please do your best to format your essay according to APA
formatting requirements. Here is a good information source to help you
with that: .english.purdue.edu/owl/resource/560/01/”>http://owl.english.purdue.edu/owl/resource/560/01/
Recommended Outline:
Introduction
Main Body with Subsections
Vision, Goals, Objectives
Brief Analysis (if applicable)
Selected Strategies
Conclusions
List of references
There is an Introduction (providing a roadmap to the paper), A
Main Body with subsections (one subsection per strategy, Conclusions (summary)
and a List of References.
Please use titles and headings per each section and subsection.
Module 3
Reorganizing at GM
GM has gone through a great
deal of change in reorganization efforts in the past several years. Part
of this restructuring was the result of the company’s near collapse several
years ago, and the bailout by the government. GMs leadership has started
on a major reorganization effort in this large but troubled organization.
It is one thing to organize a
small- or medium-size business, but reorganizing a global organization is quite
another issue. In a 3- to 5-page paper answer the following questions in a
well-thought-out argumentative essay:
1.
What changes has GMs
leadership made since the government bailout which fall under the organizing
functions of management?
2.
Which aspects of this
reorganization will be the most challenging for GMs leadership? Note: Only
discuss aspects of organizing that will be a challenge, not challenges in terms
of planning or controlling.
3.
What additional aspects of the
organizing function of management do you think GM should change?
Remember to focus on these
specific questions rather than general background information, and focus only
on the organizing function of management at GM.
Required
Reading
Higgins, T., Green, J.,
(2012). GM Seen Planning Global Reorganization Against
Fiefdoms Bloomberg. Retrieved from: .bloomberg.com/news/2012-08-17/gm-seen-planning-global-reorganization-against-fiefdoms-.html”>http://origin-www.bloomberg.com/news/2012-08-17/gm-seen-planning-global-reorganization-against-fiefdoms-.html
Vlasic, B., (2013).
G.M.s Profit Rises Despite Weakness in Europe. The New York Times.
Business Day. Retrieved from: .nytimes.com/2013/02/15/business/gm-hurt-by-europe-still-increases-profit.html?ref=generalmotorscorporation&_r=0″>http://www.nytimes.com/2013/02/15/business/gm-hurt-by-europe-still-increases-profit.html?ref=generalmotorscorporation&_r=0
Higgins, T., (2013). GM
Considers Brazil Options With Akersons Global Reorganization.
Bloomberg. Retrieved from: .bloomberg.com/news/2013-01-25/gm-considers-brazil-options-with-akerson-s-global-reorganization.html”>http://www.bloomberg.com/news/2013-01-25/gm-considers-brazil-options-with-akerson-s-global-reorganization.html
Eisenstein, P., ( 2012). GM
Readying Another Major Reorganization. The Detroit Bureau.
Retrieved from: .thedetroitbureau.com/2012/08/gm-readying-another-major-reorganization/”>http://www.thedetroitbureau.com/2012/08/gm-readying-another-major-reorganization/
This document may provide some
useful historical context regarding GMs most recent restructuring efforts to
address the loan security agreement with the US Department of Treasury:
General Motors Corporation,
(2008). GM 2009 2014 Restructuring Plan. Presented to U.S.
Department of the Treasury As Required Under Section 7.20 of the Loan and
Security Agreement Between General Motors and the U. S. Department of the
Treasury. Retrieved from:.nytimes.com/packages/pdf/business/20090217GMRestructuringPlan.pdf”>http://graphics8.nytimes.com/packages/pdf/business/20090217GMRestructuringPlan.pdf
Please also visit GM’s site and
conduct further research, for instance by reading some of the latest news about
the company.
Assignment Expectations
Read the Background materials in depth.
Identify key concepts (main aspects of organizing, such as
design/structures, teams, etc.), make a list of them, and study them.
Study the case presented in the reading materials in depth
and conduct additional research if necessary.
Identify facts in the case that match the
organizing principle of management.
Apply these concepts to facts in the case in order to develop
your arguments.
Make sure to have an introduction, a main body with as many
sections as identified concepts of reorganization design, etc. (see my hints),
and conclusions.
SLP
For this segment of the Session Long Project, we focus on
Organizing.
This is a very important function of management.
Brief reminder:
Main elements of organizational design are:
1.
Work specialization/job enrichment
2.
Departmentalization
3.
Chain of command
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