28 Jun When and How to Implement Harvesting Strategies
Question
When and How to Implement Harvesting Strategies
While we have seen that a business may have a number of other strategic options, the conventional wisdom suggests that a declining business should either be divested or harvested for maximum cash flow. Under what kinds of market and competitive conditions do these two conventional strategies make good sense? What kind of marketing actions are typically involved in successfully implementing a harvesting strategy?
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