11 May WHICH DO YOU THINK IS EASIER, WRITING AN RFP OR WRITING AN UNSOLICITED PROPOSAL?
As you prepare to write your
proposal you think about its purpose. In this case, what need are you
addressing and how do you propose to meet that need?
92) Dana is preparing to write a
proposal. Without knowing anything about the particular subject of the
proposal, but knowing that it is a response to an RFP, describe how Dana should
approach this task.
93) Which do you think is more
important when writing a proposal, benefits or objections?
94) Which do you think is easier,
writing an RFP or writing an unsolicited proposal?
95) When you write a solicited
proposal, you ultimately have to prove that your proposal is better than a
competitor’s. Discuss what you need to do to get your audience to respond to an
unsolicited proposal.
96) As you are evaluating your
proposal, you realize that you meet all but of one the audience’s stated
requirements. How should you handle this?
You run a branch of a very
technologically savvy real estate agency in a large city. The company employs a
powerful database to enable realtors to pinpoint the properties that most
accurately meet their clients’ specifications. Realtors currently consult the
database with clients in the office to create a list of desirable properties to
view, but you think it would be even more effective and lead to quicker
transactions if realtors could access the database while out with clients.
After some research you find that the purchase of iPads for the realtors would
make this possible.
97) Describe the proposal you
would write in this situation.
98) You’re working on a proposal
to install a new software system for a small local company. You have an
extensive list of testimonials and a history of successfully completing other
similar projects for area businesses. You know that the plan you propose will
meet the client’s needs, but due to other scheduling commitments you think it
is unlikely that you will have the system up and running in six weeks as the
customer requested. You decide to provide a timeline that commits to the
customer’s deadline, deciding that if you cannot honor it you will create a story
about a late delivery or another excuse to explain the need for an extra week
or two. Discuss the implications of this situation.
99) Describe some of the
differences between the U.S. approach to business proposals and those of
Brazil, China, and Italy.
100) Mahir says that the reason
proposals of more than three or four pages need to be structured formally is
one of perception: the longer the proposal the more important it is, so its
form should reflect that. Do you agree?
91) As you prepare to write your
proposal you think about its purpose. In this case, what need are you
addressing and how do you propose to meet that need? 92) Dana is preparing to write a
proposal. Without knowing anything about the particular subject of the
proposal, but knowing that it is a response to an RFP, describe how Dana should
approach this task. 93) Which do you think is more
important when writing a proposal, benefits or objections? 94) Which do you think is easier,
writing an RFP or writing an unsolicited proposal? 95) When you write a solicited
proposal, you ultimately have to prove that your proposal is better than a
competitor’s. Discuss what you need to do to get your audience to respond to an
unsolicited proposal. 96) As you are evaluating your
proposal, you realize that you meet all but of one the audience’s stated
requirements. How should you handle this? You run a branch of a very
technologically savvy real estate agency in a large city. The company employs a
powerful database to enable realtors to pinpoint the properties that most
accurately meet their clients’ specifications. Realtors currently consult the
database with clients in the office to create a list of desirable properties to
view, but you think it would be even more effective and lead to quicker
transactions if realtors could access the database while out with clients.
After some research you find that the purchase of iPads for the realtors would
make this possible. 97) Describe the proposal you
would write in this situation. 98) You’re working on a proposal
to install a new software system for a small local company. You have an
extensive list of testimonials and a history of successfully completing other
similar projects for area businesses. You know that the plan you propose will
meet the client’s needs, but due to other scheduling commitments you think it
is unlikely that you will have the system up and running in six weeks as the
customer requested. You decide to provide a timeline that commits to the
customer’s deadline, deciding that if you cannot honor it you will create a story
about a late delivery or another excuse to explain the need for an extra week
or two. Discuss the implications of this situation. 99) Describe some of the
differences between the U.S. approach to business proposals and those of
Brazil, China, and Italy. 100) Mahir says that the reason
proposals of more than three or four pages need to be structured formally is
one of perception: the longer the proposal the more important it is, so its
form should reflect that. Do you agree?
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