26 Jul WHO IS (ARE) THE PRIMARY TARGET MARKET(S) FOR THIS PRODUCT?
. Who is (are) the primary target market(s) for this product? Desc Show more Apples target market strategy .A. Who is (are) the primary target market(s) for this product? Describe these markets in terms of deographic psychographic and other relevant characteristics. Do the same if there are any secondary target markets. B. Are there any potential market segments you would recommend for this product? Describe these segments in terms of demographic (subcultural social class family life cycle stage etc.) psychographics (personality AIOs and or lifstyle VALS2 or claritas geodemographic) and buyer behavior(benefits sought usage occasion). I believe A is college students for the main target market. Then adults teenagers and preteens for the secondary markets. I am not sure about B. Show less
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