21 Jun You are required to evaluate a range of fashion retailers and their current ranges.**THE RETAIL IS: BASLER** Perceptual Map Draw a Perceptual/positioning map
You are required to evaluate a range of fashion retailers and their current ranges.**THE RETAIL IS: BASLER** Perceptual Map Draw a Perceptual/positioning map indicating the positioning of each retailer in the market. Retailer Analysis For each retailer you will need to provide: Background � a brief background to the company, brand (eg: who they are? what categories of product they range? how many stores? Level in the market?) Consumer � a brief description of their target market? Range �Choose one product category (eg: knitwear) from within their range (the chosen category must be common across all 3 retailers). Range Composition Pyramid Advise the total number of styles within the category for each retailer. Apply their range to the Range Composition pyramid. What proportion (%) of their range represents each level of the Range Composition pyramid? How would their pyramid look? What does their pyramid tell you about their business model? (provide a relevant visual diagram for each retailer) How do the pyramids for each retailer/brand compare? Any surprises? Range Analysis For each retailer chosen you will need to select 10 garments within your chosen product category to analyse in greater detail. By retailer for each style chosen provide � a visual image photo or drawing, a brief description of the garment, retail price, Öbre content, number of colour options, country of origin. Identify what are the fad, fashion, core styles. (TIP: a table per retailer would be a good way to present all the speciÖc range information) Care and Fibre Content Labelling Evaluation Review the labeling in each garment. Is the care labeling standard across the range or are their a number of variations? Provide an example of the Öbre and care labeling from each retailer. Are they adequately providing what should and should not be done with the garments? Are the care instructions relevant for the fabric and Öbre/s? Is the information provided adequate from a legal perspective? Is the information provided adequate from a consumer perspective? Are there any recommendations for improvement that you could make? Quality Evaluation Evaluate the quality standards of the range. (fabric, Öbre content, linings/trims, CMT, stitching) Is the quality consistent across styles?Is the level of quality a Öt with the brand and product price? Can you identify any quality issues?If so what are they?(provide visual references as evidence to support your discussion)
Our website has a team of professional writers who can help you write any of your homework. They will write your papers from scratch. We also have a team of editors just to make sure all papers are of HIGH QUALITY & PLAGIARISM FREE. To make an Order you only need to click Ask A Question and we will direct you to our Order Page at WriteDemy. Then fill Our Order Form with all your assignment instructions. Select your deadline and pay for your paper. You will get it few hours before your set deadline.
Fill in all the assignment paper details that are required in the order form with the standard information being the page count, deadline, academic level and type of paper. It is advisable to have this information at hand so that you can quickly fill in the necessary information needed in the form for the essay writer to be immediately assigned to your writing project. Make payment for the custom essay order to enable us to assign a suitable writer to your order. Payments are made through Paypal on a secured billing page. Finally, sit back and relax.
About Writedemy
We are a professional paper writing website. If you have searched a question and bumped into our website just know you are in the right place to get help in your coursework. We offer HIGH QUALITY & PLAGIARISM FREE Papers.
How It Works
To make an Order you only need to click on “Order Now” and we will direct you to our Order Page. Fill Our Order Form with all your assignment instructions. Select your deadline and pay for your paper. You will get it few hours before your set deadline.
Are there Discounts?
All new clients are eligible for 20% off in their first Order. Our payment method is safe and secure.